According to a news report, Instagram is preparing a kids version of the app for children under 13 years old. Currently, the main Instagram platform requires a user to be above 13 to create an account – this has to do with US regulations on online content, to protect children under the age of 13, children’s privacy protection online Called the Act (COPPA). Leaked internal communications from Instagram suggest that the company is trying to create a ‘version of Instagram that allows people under 13 to use Instagram safely for the first time. Details of how Instagram executes this are not given.
An internal post written by Vishal Shah, vice president of the Instagram product, was accessed by BuzzFeed News. The post was written on an employee message board and states that the creation of this child-friendly platform is now a part of their priority list. “I am excited to announce that going forward; We have identified youth work as a priority for Instagram and added it to our H1 priority list. We will be building a new youth column within the community product group to focus on two things: (a) speeding up our integrity and privacy work to ensure the safest possible experience for teens and (b) Instagram Creating a version of it that allows people under the age of 13 to securely use Instagram for the first time
Preliminary work has begun on making Instagram a safe place for children. In its recent blog titled “Continuing to make Instagram safer for the youngest members of our community”, the company went into detail about new tools such as the original guide on privacy and content control inside Instagram Enriched with information about settings. The company is also improving its work to understand the actual age of the people. For adolescents, DM has tasks such as being more cautious about interactions, restricting DM between teens and adults, encouraging them to make their accounts private, and progress for many others.