Google today launched “people cards” to get people in India to build their profile on their search engine. The new feature, which has been testing in the country for a year or two, brings a virtual visiting card-like experience to Google Search, where users can uncover their existing websites or social media profiles to make their identities public. It uses Google’s Knowledge Graph to display information provided by users. In particular, you need to provide your mobile number and a Google account is required to create your people card on Google search.
Initially, Google brought the convenience of people cards to mobile users. This means that you will need to log into your Google account on your mobile device to create your public profile. In addition, the new experience is only available in English for now, although other languages will be added in the future.
Google claims that with people’s cards, it aims to provide “useful and reliable information” to the public. As such, it gives all users the option to misuse, impersonate, or even flag low-quality content if they find anything strange going through people’s cards. The search giant is also using a combination of human review and automated techniques for content infringement policy. In addition, only one person per Google account is allowed to limit fake profiles.
Individuals who have already created their cards on Google have the ability to opt out of the experience anytime. In the case of people sharing the same name, Google Search will show several modules.