GAME, The Global Alliance for Mass Entrepreneurship and Facebook have collaborated on Tuesday and will help small entrepreneurs in India to build and develop their business using digital platforms to aggregate demand, market products and acquire customers.

The main moto of this partnership is to ramp up job creation and to further empower entrepreneurs.

“GAME and Facebook will kick-start their engagement with a project empowering local communities of rural entrepreneurs- using digital and physical modes, a landscape review and identification of solutions for women entrepreneurs and a grand prize challenge for innovative models that spur new business creation,” Facebook statement.

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“Imagine the power of a platform that can bring together communities of artisan clusters, agri-entrepreneurs or homepreneurs in the thousands to learn, collaborate and succeed – the possibilities are boundless,” said Ravi Venkatesan GAME founder and former Chairman of Microsoft India.

“We believe that when you give women and youth the skills and technology to improve their lives, we can equip them to unlock economic and social value for themselves and their communities,” Said, Ankhi Das Public Policy Director, Facebook India.